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Dana Francoeur Editing

Website Design


Client Website

Dana Francoeur is a professional freelance editor who specializes in copy editing and proofreading, as well as substantive and stylistic editing for projects in the earlier stages of writing. 

Dana first approached After Hours for a new website to showcase her freelance work which quickly led to developing a branding experience. This including strategy, custom illustrations and logo variations. Vintage inspired, Dana wanted a brand that reflected her abilities, energy, talent while also standing apart.

Connecting people, words and community. Her branding includes natural, line drawings and bold, soft colours. By bridging together the juxtapose of a 1960's feminist  inspired sans serif and script fonts, this is a direct reflection of a vintage girl in a modern world. 

Supporting branding elements also include hand written quotes and illustrations to balance and represent the way a page looks after an editors touch. 

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